Data, Analytics and Actionable Insights

Data Analytics is all about using your existing data to quickly discover Actionable Insights. Drive business value using your current data sets. We can help you become more data-driven and empower you to focus on adding value to your business.

Turn your Web Analytics data into meaningful insights by measuring and tracking the right things. Understand both your Qualitative and Quantitative data.

  • Which digital marketing channels drive the highest conversions (CVR)?
  • Which landing pages need improvement?
  • What is the average order value (AOV)?
  • What are the key metrics and KPIs you are tracking?
  • What is the customer journey like?
  • What tools are you using to improve user experience (UX)?
  • What type of Heatmap and Session Recording Tools are you using?
  • What type of A/B Split Test tool should you consider integrating?
  • What does your conversion funnel look like?

 

Big Data

We speak big data and, as a matter of fact, Big Data Analytics is another area of expertise. We can help extract meaning insights that drive your business forward. The 5 V’s of big data:

  • Velocity
  • Volume
  • Value
  • Variety
  • Veracity

Data Analytics (Descriptive, Predictive and Prescriptive)

 

  • Descriptive Analytics (What already happened)
  • Diagnostic Analytics (Why it happened)
  • Predictive Analytics (What might happen)
  • Prescriptive analytics (What necessary actions should you take)

Ready to learn more? Contact us today and let us help you understand your performance metrics, ROI metrics, website interaction metrics, cost per acquisition (CPA), click-through rates (CTR), unsubscribe rate, customer acquisition cost, website conversion rate, customer lifetime value (CLV) and much more.


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